Episode 2

In this episode we answered the following questions...
- How to Notice More of our surroundings and opportunities?
- How to stop existing in life and to become focused?
- How to evaluate our habits and patterns of daily life as extraordinary or ordinary?
- How to journal our thoughts and observations
- How to go beyond casual living to live The Extraordinary Life

Episode 1

In this first episode we answered the following questions...

- What is the extraordinary life?
- How to deal with problems to live the extraordinary life?
- How does one accelerate their progress in any area of life?
- What's the best Self-motivation tactics to stay motivated to achieve your goals?
- How to begin to clarify your biggest life goals into an Extraordinary Life Plan?
How does one simplify your highest and best ways to generate more $?
- What are the best steps to streamline your workflow to get more done in less time?
- How to stay focused, balanced and avoid burnout?

Rules of Goal Setting

Most people, when asked, "What are your goals in life?” say something like, "To be happy, healthy, and have plenty of money." On the surface this may seem fine. As goals leading to actions, however, they just don't make it. They don't have the key ingredients necessary to make them effective, workable goals.

Your goal must be personal. This means your goals must be uttered with sincerity. It must be something you want to do rather than something you think you should do. Know your reasons for having the goal. Whether you want to achieve something for status, money, or good health is secondary as long as you want it badly enough to work hard for it.

Your goal must be positive. Try not to think of green elephants! You can't do it. It's an automatic response to think of the thing you're told not to think about. This is because the mind cannot not think of something when told to. We tend to focus on ideas and actions from a positive framework. When you think a negative thought such as, “I will not smoke today," your mind perceives it as "I will smoke today." You end up thinking more about smoking than if you phrased it differently. "I will breathe only clean air today" is a statement that serves the same purpose and is more effective.

Your goal must be written. Writing a goal down causes effects that are a bit difficult to explain. It does, nonetheless, prove effective. Written goals take a jump in status from being nebulous thoughts (which you didn't care enough about to bona fide entities on paper. Perhaps their being written serves as a visual reminder and thus continually reconfirms their importance. Another possibility is that they can be seen in the statement from the movie, "The Ten Commandments": "So let it be written, so let it be done." When things are "put in writing" they become official in our minds. A written goal strengthens our commitment to accomplish it.

Your goal must be specific. If you set your goal by saying "I will increase my sales next year," chances are you won't do it. You need to be specific to avoid the lack of commitment that comes with being vague. A more workable and motivating goal would be, "I will increase my sales next year by 10 to 15 percent. This revised statement has several advantages. It defines the increase that you are striving for as well as the range of the desired increase. Giving yourself some leeway is more realistic than expecting to hit your goal at exactly 15 percent.

Your goal must be a challenge. A goal must motivate you to work harder than you have in the past. It must move you forward. Set your goals just beyond your reach so that you'll have to stretch a bit. The more you stretch, the more limber your goal achieving abilities will become.

Your goal must be realistic. Everything is relative to time and space. What is unrealistic today may be totally within reason five years from now. For years it was believed that the fastest a man could run a mile was in four minutes. It was unrealistic to aspire to running any faster until Dr. Roger Bannister broke the four-minute mile in 1954. Since then hundreds of runners have done the same. In any field, we never really know what the upper limits are. How, then, do we define realistic?

For our purposes, the best definition must come from you and your values. You must ask yourself, "What price am I willing to pay to accomplish this goal?" You should always weigh the payoffs and the sacrifices involved before coming to a conclusion. Realistic is ultimately your decision.

Written by Tony Alessandra. Dr. Alessandra is a prolific author with 27 books translated into over 50 foreign language editions, including the newly revised, best-selling The NEW Art of Managing People (Free Press/Simon & Schuster, 2008); Charisma (Warner Books, 1998); The Platinum Rule (Warner Books, 1996); Collaborative Selling (John Wiley & Sons, 1993); and Communicating at Work (Fireside/Simon & Schuster, 1993). He is featured in over 50 audio/video programs and films, including Relationship Strategies (American Media); The Optimism Advantage (Nightingale-Conant); and Non-Manipulative Selling (Walt Disney). He is also the originator of the internationally-recognized behavioral style assessment tool - The Platinum Rule®.

Planning To Succeed


“He who every morning plans the transaction of the day and follows out that plan, carries a thread that will guide him through the maze of the most busy life. But where no plan is laid, where the disposal of time is surrendered merely to the chance of incidence, chaos will soon reign.”

Victor Hugo
French dramatist, novelist, & poet

With the constant demands on today’s successful chiropractors it’s hard to keep chaos from happening in a successful practice and in one’s personal life.  So what’s the secret to finding work/life balance while still climbing the mountain of success?

Sorry.  I don’t have the secret.  I wish it were that easy.  If only it were just a secret that once found it could cure all our woes and…poof…everything would be perfect. 

However, the answer is practical and it’s one that’s been in front of us for decades.  Unfortunately, we just don’t do it often enough.  In simple terms, keeping a balanced life always has been and always will be a matter of self discipline and it’s dependent upon a person’s ability to plan his/her work in order of priority and then to work that plan continuously until the ultimate scenario has been reached.  If this process is systemized and continuous activities will get done on time and chaos will soon disappear.

Michael Gerber, author of the best selling book eMyth, states “there’s only one thing people do predictably and it’s that they’ll act unpredictable.”  When we have a sustainable plan and system that we follow each and every day we will find more predictable results and we will carry out the steps that will enable us to reach our ideal situation or ultimate scenario in every area of our life.

What’s Your Plan?

To ensure your success in managing all the variables of a successful practice and a busy personal life it’s best to step back and create a plan to guide your actions (and the actions of your team if applicable) to keep focused on the desired result.  Here are a couple of steps you can take to regain your focus and better manage your priorities:

Step 1: Create Your Personal LIFE Plan

Are you clear what you want to BE, DO and HAVE?  If not, stop and begin to clarify what you’d like your life to look like three to five years from today.  Be specific as to what you’d like to improve in your career, education, relationships, finances, health, fun, legacy and spiritual life. 

To spend our time in the most effective and efficient places we must clarify what it is in life that would really do it for us and then begin working towards those goals and dreams we’ve set before us. 

Once you’ve established what it is that you’d like to be, do and have in life you will have the focus to align your talents, skills and abilities to begin fulfilling your dreams and goals each and every day.  You can then build specific action plans to delegate the tasks and responsibilities that are holding you back from living the life you ultimately want to live.

Step 2: Create Your TIME Plan

An effective time plan is a simple way of designing what I call the “Perfect Week”.  Vince Lombardi, one of the most notable coaches in the history of the National Football League, used to tell his team “We strive for perfection and we end up with excellence”.  Planning your “Perfect Week” begins by establishing non-negotiable time in your weekly (or monthly schedule) for each of the areas you’d like to improve in your life and in your business. 

By blocking out specific sections of your day/week/month for family/relationships, health/fitness activities and for specific business development time you’ll begin to fill your schedule with the activities that mean the most to you (and your business).  This process has provided our coaching clients with a systematic way of managing their most important activities and nearly guaranteeing their highest level of performance when the plan is followed.

This time blocking activity allows the busiest chiropractors the opportunity to schedule their priorities into a calendar and begin to create a success system for them to operate from so nothing slips through the cracks.  It also gives an advisor the understanding that they cannot do everything and that they must make a conscious decision about what activities to take on and what decisions they need to pass on.

To create your time plan simply take out a calendar or make a simple table with the days of the week at the top and the hours of the day in the furthest column to the left.  Breakdown your time in 30 minute increments (i.e. 5am, 5:30am, 6am) and begin filling out each block with a priority that you need to make happen to live out your “Perfect Week”. 

Once completed you should have time in your plan for every important activity that needs to take place in your personal and professional life.  Now, print this document out and place it in a place where you can resource it throughout your day.  It may also be helpful to transfer the information from this table into your everyday planner (i.e. Outlook, Day Planner, etc.) so you can schedule around the appointments you’ve set for yourself.

Step 3: Create Your BUSINESS Plan

Most chiropractors understand the importance of having a business plan but they seldom take the time to make it a part of their regular routine to complete each of the aspects of the plan and to review it on a systematic basis.  A solid business plan needs to include these five core elements:

Vision Statement – What does your business look like 3 to 5 years from today?

Mission Statement – What do you aim to achieve that is not quantifiable?

Financial Goals – What are the income and expense goals of your organization?

Marketing Plan – Who are your marketing targets and what strategies will you use?  

Operations Plan – Who does what, when and how?

To create structure and predictable results in a chiropractic office an chiropractor must have a clear understanding of each of these elements and be able to communicate them with their team effectively (if applicable). 

Where most chiropractors fall short is in the area of operations.  Because they fail to give this section of their plan structure they tend to spend more non-income producing time in this area of their business.  The Operations section of the business plan is where a chiropractor begins to organize the workflow, the responsibilities of each team member and their personal expectations for each activity.

Although this process sounds tedious it is all important to the building of a team and to ensure that team operates at peak performance levels.  Once a staff member understands the Vision and Mission of the team they must also have clarity as to what’s expected of them.  This can be accomplished by simply laying out a clear job description of what each team member is responsible for as it relates to their position.  A simple job description includes:

  • an overview of the position
  • a breakdown of the responsibilities and the expectations of the team leader
  • the duties required to fulfill the responsibilities and expectations
  • the process in which the duties are to be fulfilled

The Operations Plan also lays out a foundation for how performance evaluations will be handled and the days in which these will take place.  Jack Welch, former CEO of General Electric, was recently asked what the secret was to his success in business and he responded “I had the very best people on my team and I gave them a performance review each and every quarter to let them know where they stood in the company.” 

So the question is do you have great team members and are you giving your team regular and consistent feedback on their performance?  Jack Welch did not have a bureaucratic performance review process every quarter.  What he did was he made sure he took the time to tell his direct reports what he liked about what they were doing and what he didn’t like.  A simple process to make sure everyone on his team was headed in the right direction and doing the right thing each and every day.  When a chiropractor gets his or her support team focused on what is expected and required from them and it’s in writing there are very little problems that arise.  When their team is unfocused it tears apart the team and everyone loses.

Next Steps to Create Order in Your Life

To better manage your personal and professional life it pays to create a plan.  Take a moment right now and block out some time this week (or month) to step back and establish a Life Plan, a Time Plan and a Business Plan.  If you’ve already got a plan for each of these then get back into it and transfer the responsibilities you’ve laid out for yourself and your team into a systematic implementation process and watch your business and your personal life begin to soar and all your biggest goals and dreams come into reality.

Written by David Bush

David Bush is a peak performance coach who has coached hundreds of successful lifestyle entrepreneurs personally and mentored thousands more virtually to gain more clarity, focus and direction to what they want to do and he's shown them how to do it better and faster to accelerate their progress. David is a leader in the peak performance coaching industry because he passionately leads the way for lifestyle entrepreneurs who wish to succeed in life and in the marketplace.

Becoming An Entrepreneur: The Ultimate Lifehack

Entrepreneurship is no business for the weak of heart. It takes certain elements of courage, ambition—even occasional carelessness—to be an entrepreneur in today’s cutthroat world. Given recent economic turmoil for business leaders and freelancers across the globe, it might seem unnerving to invest yourself fully in a career path that lacks stability and financial certainty.

But don’t let the times you live in inhibit your potential. If you feel the pull for creative ingenuity and vocational freedom, allow yourself to explore the exciting world of entrepreneurship. Although the global economy has seen better days, the incredible richness of technological and business advances makes now one of the best times to be an entrepreneur. If you’re on the fence and unsure about the benefits of such a move, you’re already on the right track: thinking about risk and reward will serve you well in this industry. So you want to be sure you’ll get a good ROI on this venture? Let’s talk about why becoming an entrepreneur is the ultimate lifehack.



Visualization is an indispensable tool in helping people attain their goals.  Musicians and athletes have proven that visualization is an effective substitute for real practice.  In visualizing your goals, you will live your accomplishments in your mind's eye.  The more of the five senses that you can involve, the greater your chances are of accomplishment.

For example, you may want to be the Salesperson of the Year in your company.  You know that each year an awards banquet is given during which a plaque is presented to the year's sales leader.  You may choose to focus on this banquet for your visualization exercise.  Here is what you do:

Make yourself comfortable.  Close your eyes and relax.  Slowly and systematically go through all of the five senses.  Imagine what you would be experiencing at the banquet.

Sight.  Imagine what you would see there.  You would see other salespeople and their spouses.  Imagine what they are wearing.  You would see tables decorated and waiters scurrying about.  You would see the bar and people standing around talking.  Keep expanding what you "see" for several minutes.

Sound.  What would you hear?  You would hear the chatter of people.  You would hear laughter, the tinkling of glasses, music from a band, and people talking.  You would also continually hear people coming up to congratulate you.  Imagine that!

Smell.  Imagine all the smells you would experience:  women's perfume, food, alcohol, men's cologne, and the smell of floral decorations.  What else?

Feel.  What would your tactile sensations be?  You would feel people rubbing up against you in the crowded room.  You would feel others shaking your hand.  What else?

Taste.  Taste in your mind the champagne you will be drinking.  Taste the food you will be eating.  Experience the sweet taste of success - in advance!

Most importantly, imagine the exhilaration you will feel when your name is called to receive the award!  Take your time during this exercise and enjoy it.  The more you can "visually" attend this banquet, the more motivated you will become.

To aid in your visualization exercise, you might want to start a visualization file.  This is a file into which you put pictures, clippings, letters, and other reminders of what it will be like to succeed.  Your file should also contain letters or awards that you have received in the past.  Anything that makes you feel good about yourself can be included in the file.  It can then be used as a source of motivation and inspiration, especially if you begin to feel a little down or demotivated.  We all need to be reminded of our past accomplishments once in a while.  Be your own best friend -- remind yourself!

Written by Tony AlessandraDr. Alessandra is a prolific author with 27 books translated into over 50 foreign language editions, including the newly revised, best-selling The NEW Art of Managing People (Free Press/Simon & Schuster, 2008); Charisma (Warner Books, 1998); The Platinum Rule (Warner Books, 1996); Collaborative Selling (John Wiley & Sons, 1993); and Communicating at Work (Fireside/Simon & Schuster, 1993). He is featured in over 50 audio/video programs and films, including Relationship Strategies (American Media); The Optimism Advantage (Nightingale-Conant); and Non-Manipulative Selling (Walt Disney). He is also the originator of the internationally-recognized behavioral style assessment tool - The Platinum Rule®.